Atlanta, Ga., (March 17, 2014) – While customers may still need someone to bag their groceries, the days of a store clerk asking “cash or credit card?” are coming to an end as consumers begin to use a new range of new mobile payment options. Participants at the CARTES America 2014 exhibition and conference on May 13-15 in Las Vegas will debate which of the many new mobile payment technologies and standards will vie for consumers’ attention and dollars.
The mobile payment conversation at CARTES America 2014 will feature two tracks over two days dedicated to “Views on the Mobile Payment Ecosystem” and covering topics including:
- Benefits and drawbacks of mobile point of sale (POS) versus terminals;
- Deploying mobile wallets;
- Integrating mobile payment in an omni-channel world;
- Consumer perception, demand and concerns regarding mobile payment;
- Bringing consumer loyalty and couponing value-adds to mobile POS;
- Transit fare collection;
- Can open digital issuance make any mobile app wallet?; and
- The convergence of online and offline worlds.
“According to Javelin Strategy & Research, one of our CARTES partners, mobile payments in the United States achieved triple digit growth in 2013, reaching almost $60 billion(1),” said Isabelle Alfano, exhibition director of CARTES America. “Given the trajectory of mobile payment, it’s clear that both the rewards and risks for financial institutions, retailers and solution providers are enormous. CARTES America is the place where the industry can sort through these options and place their bets on the next winners in this exploding market.”
The three-day exhibition and conference features 150 exhibitors and sponsors, 50 education programs and six keynote sessions. CARTES America 2014 attendees can choose from a one or three day full conference pass (with full access to all presentations, keynotes, the exhibition, lunch and special receptions), or a one or three day event pass (with access to keynote presentations, the exhibition and special receptions).
To register for CARTES America, visit www.cartes-america.com. Accredited members of the media are invited to register for free and can email the CARTES media contacts for registration details. Visit CARTES America on Twitter, Facebook and Linkedin.
CARTES America 2014 is endorsed by global and local partners including Biometricupdate.com, Convergencia Latina, BusinessWire, Digital Transactions, Global Platform, The Green Sheet, Javelin Strategy & Research, Mobile Payments World, NFC World, PayBefore, Payment Media, Payments Business, Security Identify Alliance, Security Stock Watch, Smart Insights, Smart Payment Association, and Transaction World.
# # #
The CARTES Network encompasses the leading international and regional exhibitions and conferences devoted to smart technologies. From its beginnings in Paris in 1985, CARTES has grown to become the world’s number one security and payment event, gathering 450 exhibitors and 20,000 visitors from 142 countries. CARTES exhibitions and conferences also take place in Asia and North America. CARTES events are organized by COMEXPOSIUM, one of the European leaders in the organization of trade fairs.
(1) Mobile Payments Market – Javelin Strategy & Research